A fresh approach to building new and longer relationships with major donors of your cause
Reaching out to potential major supporters of your charity cause can be terrifying. How do you engage people without coming across as desperate, pushy or even worse inconsiderate of their feelings or time?
Traditionally, there are various methodologies and seasoned techniques to find, approach, cultivate and ask major donors to support a cause. Relationships with all people need to be human first, not a constructed 'playbook' of laddered steps and checkpoints to get to personal or corporate wealth by the fastest means.
Asking for money is a skill and we all fear it. Building genuine relationships is natural to us all and when done well, we enjoy it and make long term friendships.
'Donor Dating' is a fresh, tested and dynamic approach to building new and longer term relationships with major donors of your cause. It takes a more human, natural and considered route to developing personal and beneficial relationships for all concerned.
Using human behaviours, personality types and a more friendly open approach to engaging selected individuals with your cause, 'Donor Dating' uses a simplified system of putting relationship before revenue, friendship before funds.
Donors feel closer to the cause and the 'charity family', staying for longer and feeling part of a strong, trusted personal relationship, where frank views can be shared and bold, confident asks made at the right moment in time.
If you're looking to re-inspire your charity major donor approach, recruit trustees and ambassadors to build relationships and want to refresh your teams human relationship skills for fundraising benefit, then please do arrange a call to discuss how The Inspiration Bureau can help you go 'Donor Dating'.